About Us

We are a group of experienced business owners, marketers, and writers. We want to give you all the information you need to know when it comes to how businesses run, including their history, values, revenue models, and strategies.

When it comes to running a business successfully, we know that it’s important to look at how other people have navigated both their successes and failures.

Looking for this information can be difficult. How can you find out detailed information about your competitors or companies in other fields that you admire? That’s where we come in – we have gathered this information, so you don’t have to keep looking.

Whether you’re looking for business strategies to emulate or learn from, you want real information on a company’s revenue, or you’re interested in the history of companies you admire, we have everything you need right here.

If you’re a new business owner, we have plenty of guidance to help out. If you have more experience, but you need a new perspective, we can give you that too.

We offer in-depth guides in a few different areas. If you’re interested in how a business really runs – or how you can run a business yourself – this is the place to be.

How This Works

We’re going to get into the nitty gritty of business plans, and strategies and inspire you with real-life examples from the greats! You don’t have to do this alone. Come here to be inspired, learn some new revenue models or just get inspired to nail down your own Mission and Value statements. We’ll bring you the guides, and resources you’ll need to take your business to a whole new level!

This is what we have to offer:

  • Business Bios – if you want to know more about a particular company, start here first. This will give you an overview of the company, including its key players, background, and more. Let these bios inspire your own business journey!
  • Business History – if you want to dive deeper, these articles are for you. Follow the fascinating ups and downs of companies over the years, and find out how certain enterprises and business practices came to be. Learn the histories and discover the blueprints for business that works — where will this information take you?
  • Competitors – want to know who your competitors are and how businesses within your sector run things? Our articles will show you how different companies within the same category compare to each other.
  • Mission and Values – Establishing Your Values ​​And Mission Can Be Difficult If You’re Starting From Scratch. See how other businesses develop their values ​​and how they carry this out in practice.
  • Revenue Models – if you want to know how to establish a revenue model for your business, and identifying how to price and value your products or services, our guides can help. From transaction-based businesses to affiliate models, we’ll give you all the information you need to know to make intelligent choices for your company.
  • SWOT – standing for Strengths, Opportunities, Weaknesses, and Threats; running a SWOT analysis on your business is integral to future success. We’ll help you to figure out what you’re doing well, find weak spots that could be improved, recognize possible areas for new growth, and look at what your competitors are doing.
  • Business Strategy – If you want to grow your business, you’ll need an intelligent strategy. We’ll show you different types of business strategies, as well as some examples, so you can see how to build a flexible but clear plan that works for you.

Our Core Values

Business Unity

Clarity, wisdom, proven strategies.

If you want to know how successful businesses came to be, we’ll try to demystify their journeys for you.

We’ll share our wisdom, too, giving you advice based on our successes and failures. We’ll also focus on strategy, allowing you to make smart decisions for your own business.

Our mission here at Business Chronicler: To learn from those who have done it before.

So many business resources share tactics and strategies (that may or may not work). We want to share the inspirational figures of business and dig deeper into their lives.

We also share a lot of brand and company information, distilling it into the good parts we can use for our businesses  — The SWOT analysis, the competitor analysis, the values and mission statements and biographies of the greats to inspire our own business journies.

About the Team

We are a group of business professionals, with real-life experiences operating and managing our own businesses. Our collective of contributors all have their own experiences in running businesses, from operations to monetization, to marketing and so much more.

We love supporting the entrepreneurial dream and believe the resources we create here will help new business owners!

Being a business owner can be quite lonely at times. New business owners have a lot of information to process. Not everyone has the luxury of spending months sifting through Google to find smart, honest guidance on business ownership.

That’s why we’ve gathered some super passionate operators or business-savvy contributors to help ease the heavy load of business ownership.

We’ll present you with as much up-to-date, accurate information as we can. Whether that’s through examining successful companies or showing essential strategies you can follow, we’re committed to helping you get the best start.

We’re also passionate about sharing what we know. No one is perfect, and we’ve all made mistakes along the way. That wisdom is hard-earned, and we’re happy to share that with you.

David Borgogni, Founder of My Brand Journey, Business Contributor

David Borgogni used to work as a digital marketer until he discovered the world of online content creation. Now, he helps other people truly understand all there is to the world of business. Whether you’re passionate about digital marketing or learning how to become a better entrepreneur, David wants to help shape you into becoming the best business owner you can possibly be. As founder of My Brand Journey, David personally interviews leaders in the ecomm space and digs deep into the whys, hows and tactics of digital business.

There’s nothing that David’s spent more time doing than learning about the digital industry. While most of his experience comes with working as an SEO specialist, he wants to spend his time inspiring others to get involved with affiliate marketing. He knows how a company can blossom overnight with the power of affiliate marketing and he wants to help you turn into a success story. So no matter where you’re at with your business journey, all of David’s content on Business Chronicler will help you to grow into becoming the business person you’ve always dreamt of becoming.

Why are you giving advice on Business Chronicler?

There’s nothing more motivating than real-life examples of success – the triumphant journeys we all hope to take with our businesses, projects, and visions. Business Chronicler allows me to share some of the most relevant and inspirational business stories with thousands of like-minded professionals and thus become at least a tiny piece of their own success stories.  

What is the best business advice you’ve ever received?

It’s probably ‘learn from others’ mistakes.’ Following this advice will teach you to analyze the behavior and actions of people around you (or those who were in the same place before you) and build on their experience instead of starting from scratch and repeating their faults. 

If you could offer one tip to someone interested in starting a new business, what would it be?

Instead of looking for the original, best profiting, or the most sought-after niche, focus on your passions and create a business you would love to invest in or use yourself. This way, you will always give your all to the project; sooner or later, it will make a difference.

Is there a particular business model or entrepreneur you admire?

At the very moment, I am excited about the ecosystem-model businesses, trying to analyze some of the best and most important ones, such as Netflix or Amazon. Their impact on society is enormous, and they also seem to remain stable despite all the ups and downs in the market.

Alexandra Gavrilescu

Alexandra Gavrilescu knows how important success is, which is why she’s dedicated herself to helping other people find it. The single most important thing in her life is helping other people accomplish their dreams, which is why she spends all of her time learning about digital marketing. As she’s constantly refreshing her skills and the knowledge she understands, she’s here to help you learn new skills, grow, and succeed.

Whether you want to know more about marketing funnels or use eCommerce platforms in your company’s best interest, Alexandra will unravel all those elements of the digital marketing industry. She’s also an expert on topics such as social media, search engine optimization, and email marketing.

Why are you giving advice on Business Chronicler?

I used to study business in school, at university. Also, I co-founded and managed a small business with a friend of mine. We were creating floral arrangements for weddings and other special occasions. Besides the creative part, I was also in charge of social media, content writing, promoting our business, communicating with clients, etc. My friend was the administrative brain behind the brand and we collaborated with a licensed accountant and a lawyer. We rocked that niche for a couple of years till the pandemic hit.

But, before, during, and after that period, I have always been a contributor to a few clients of my own who needed me to write business-related articles, from how to start a start-up to how to grow your business, branding strategies, and more.

So, now, I am equipped to help others find effective ways to be successful in their business endeavors. 

What is the best business advice you’ve ever received?

Cooking up a business plan and strategic plan is important, but so is being flexible and ready to adjust your business to the continuous market changes. Also, keep your potential customers in mind at all times, doing your best to offer them Something valuable.

If you could offer one tip to someone interested in starting a new business, what would it be?

Hope for the best, and prepare for the worst-case scenario. Better safe than sorry. Also, some things are out of our control, so we should try, fail, and try again. Failure is part of the process when you start a business.

Is there a particular business model or entrepreneur you admire? 

I really love lifestyle brands, such as Function of Beauty values and business model. They allow clients to create their own shampoo and other products formulas. I love customization and personalization in a business, and it helps to have a clear mission and values for your customers to understand. As for an entrepreneur I admire, that would be Richard Branson. He is courageous, modest, super intelligent, and hard-working.

Maddy Chiffey

Maddy Chiffey loves one thing: results. She knows how thrilling it is to come up with a business idea and watch it take off. Creating business content has been a passion of Maddy, but today she dedicates herself in her role as Brand Manager where she gets to implement her branding and business strategies in the real world on a daily basis. With years of business strategy, this role is Maddy’s opportunity to grow in her business skills. In the meantime, Maddy loves sharing her real-world experience here for our Business Chronicler readers. All of the content she creates on Business Chronicler is aimed at helping you learn, grow, and thrive as a business owner.

Eoin Cunningham

Eoin Cunningham is a digital business master, specializing in Digital Marketing, e-commerce and digital tools. Armed with an MSc at the National Univerity of Ireland, Galway (NUIG), in Digital Marketing, Eoin is ready to dissect business strategy here for all of us.

Julie Thompson

Julie has a passion for small businesses. A personal finance and digital marketing expert, Julie has spent years working with international entrepreneurs, startups, small businesses, and ghostwriting for CEOs. She understands what makes a business successful, regardless of its size. Julie is a current contributor for Business.com and Business News Daily, and loves assisting people on their entrepreneurial journey.


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