The global logistics industry is massive, and it’s no surprise since many products we regularly buy in supermarkets are imported from other countries. Even produce that isn’t imported still requires a logistics network to get it from the factory or farm to the shop. Logistics accounts for roughly 12% of global gross domestic product (GDP) […]
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If I learned anything during my years as a marketer, it’s that marketing is one of those industries where you never stand still; new processes, channels, and tools become available almost daily, and to stay ahead of the competition, you have to keep up. Partnerize, a relatively new partnership management solution, exemplifies this idea. It’s
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Managed care has been the focal point of all Kaiser Permanente‘s activities since the enactment of the 1973 Health Maintenance Organization Act. Although its services are available in just nine states, Kaiser Permanente is one of the largest non-profit healthcare providers in the United States. Its mission is ‘…to provide high-quality, affordable healthcare services and
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Nowadays, we collectively take more photos than ever before. Most of us have a smartphone in our pocket or bag, making it easy to capture each important moment and even some of the less important ones. Rather than taking a physical camera roll to a photography shop to be developed, as in the old days,
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We live increasingly large portions of our lives online, and the more people join the internet, the more opportunities there are for scams and cyber-attacks. In the last week alone, I’ve received several phishing emails, I’ve seen hundreds of Tweets created by bot accounts on Twitter, and my computer has likely encountered viruses across the
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Despite being the nation’s most profitable employee-owned company, Publix Super Markets Inc still doesn’t have stores in all states. The chain supermarket operates predominantly in Florida and the southeastern region of the United States. Its mission ‘is to be the premier quality food retailer in the world.’ Publix’s mission statement reveals the company’s focus on
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As one of the largest aerospace and defense companies in the United States and the world, Raytheon Technologies Corporation is standing shoulder to shoulder with industry giants like Boeing and General Dynamics. The corporation is comprised of four businesses that operate in different industries. The missions of these businesses aren’t identical as their products are
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The insurance industry is facing a plethora of issues as companies struggle to bridge the talent gap, cover increasing costs of operation and implement the latest digital technologies. Despite these challenges, State Farm remains the industry leader dedicated to its customers. The company’s customer-centric approach is embodied in the mission statement that declares State Farm’s
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The organic and natural cosmetics market is expected to grow to $33.04 billion by 2030, which makes it one of the fasts growing markets in the world. Aveda and its parent company Estée Lauder are perfectly positioned to be the forerunners of the anticipated market expansion as they’ve been the industry leaders for the last
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Aviation is one of the most exciting industries right now, with demand for air transport expected to increase by 4.3% per annum over the next twenty years. And which organization is at the forefront of this growth? The airline with the biggest fleet in the world: American Airlines. I’ve flown hundreds of thousands of miles
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